There is a gap between demographics and regions that have access to modern information and communications technology and those that do not or have only restricted access. Focusing on the health sector, this digital divide gap prevents distribution of essential information and knowledge to those who need it most.
Results of the gap are unnecessary suffering and deaths from easily preventable diseases and health conditions. It also continues family cycles of poverty due to lack of access to information on family planning. This results in large numbers of unplanned children and high levels of child/teen pregnancy amongst other negative side effects.
By focusing on preventive health, Mobile Afya as a health promotion platform reduces the costs (both financial and human) that individuals, employers, insurance companies, families and medical facilities would spend on medical treatment.
Promote early screening and hospital seeking behavior so as to increase the likelihood of detecting individuals at risk and begin health management early, this in turn reduces treatment costs and increases chances of recovery.
Improve prognosis of chronic disease management by addressing adherence to medication and lifestyle changes that include nutrition and physical exercises.
Expand demand creation of healthcare services and promote health equity to marginalized population resulting to enhancement of quality of life for all people.
Expand knowledge on sexual and reproductive health, adolescent health and family planning.
WHAT MAKES MOBILE AFYA UNIQUE
Mobile Afya is accessible in all types of phones - feature phones (offline) & smart phones. The app is packed with accurate health content developed by medical professionals and verified by the Ministry of health.
Mobile Afya is in Swahili language (the most spoken language in Africa) and has the same usability protocols as mobile money wallets (m-commerce product with more than 135 million users in Africa)
Mobile Afya is an offline app because the majority of all mobile users in Tanzania do not have access to internet, as they use feature mobile phones or are unable to afford data plans.
Mobile Afya is designed with the user in mind. The application does not collect personal information apart from mobile numbers and location. Also, content is received via SMS and can be kept or deleted based on user’s preference.
B2B ADDED VALUE
Mobile Afya subscription is made easy and can be done in 60 seconds through integrated mobile wallet payment systems. Mobile afya brings new business to mobile network operators and adds value to their mobile money / wallet services.
PUBLIC HEALTH DATA
Mobile Afya utilizes the available infrastructure in Africa through mobile technology and creates public health data to support the efforts of the Government and development stakeholders in transforming the health sector.